S Create targeted sponsored job campaigns Create and implement strategies for building a talent network/talent community Building talent pipelines, sourcing candidates for core competencies across the business, providing resume slates to Recruiters Build and maintain a network of contacts and tools to identify and source qualified candidates Research and grow partnerships to include college/universities; veterans/military; diversity (DE&I) and other areas to expand our outreach efforts Design an... more details
Are you a Recruiting professional with a passion for marketing looking for a new challenge and an exciting opportunity to advance your knowledge, skills and career in a great working environment?
If you are a creative storyteller full of innovative ideas who knows how to reach and engage your audience on a human level, we have the perfect job for you!
ASRC Federal is looking for a hardworking and enthusiastic Recruitment Marketing Specialist to join our ambitious Recruiting dream team in Reston, VA and help us drive top talent to our company via modern & innovative recruitment marketing strategies. Hybrid/remote role - must live in the Reston, VA area.
What you will do:
Recruitment Marketing Specialist will build innovativerecruitment marketing strategies by bringing modern marketing methods and tactics to the recruiting process in order to attract top talent in the market.
In partnership with our Corporate Marketing team, the successful candidate will:
Plan and implement recruitment marketing strategies to attract high-quality applicants
Plan and manage recruitment media campaigns and newsletters
Assist with supporting company’s career site and suggest improvements from an EVP, talent attraction, and positive candidate experience standpoint
Identify the tactics and platforms that will be most effective in reaching a specified target audience
Work with Marcomm team to build out targeted landing pages
Track, measure and report on campaign results
Function as liaison with Corporate Marketing team and Talent Acquisition team for organic and inorganic marketing efforts and campaigns; paid digital ads, recommending various tactics based on target skills-audience-geo locations; monitor performance and assist with analytics & ROI
Will lead development of project level tactics and strategy for project level talent attraction and candidate engagement campaigns
Will manage our Candidate Relationship Management (CRM) tool and job boards including building out profile and user management
Create engaging job descriptions
Create targeted sponsored job campaigns
Create and implement strategies for building a talent network/talent community
Building talent pipelines, sourcing candidates for core competencies across the business, providing resume slates to Recruiters
Build and maintain a network of contacts and tools to identify and source qualified candidates
Research and grow partnerships to include college/universities; veterans/military; diversity (DE&I) and other areas to expand our outreach efforts
Design and plan recruiting events
Research hiring events nationwide specific to target skills and geographical locations; register for events, build/design booths for virtual hiring events, etc. Deliver key metrics for ROI investments made
Serve as brand ambassador at various events, like career fairs or on-campus recruiting events
Generate monthly updates for company’s leadership about upcoming recruitment marketing initiatives
Create monthly reports on key recruitment marketing metrics
Communicate regularly with TA department to get a clear view of company’s hiring needs and organizational goals
Work closely with TA department to develop creative ways for addressing recruitment challenges
Suggest new ideas for improving candidate experience and engagement
Research marketing and advertising trends in the staffing industry
Keep abreast of new trends in social media channels
Participates in enterprise-wide task teams and initiatives
ASRC Federal provides solutions and services for more than 30 U.S. government defense and civilian agencies. We support critical missions from space exploration to cyber defense to secure supply chain management and public health. As a family of Alaska Native-owned companies, our work helps secure an enduring future for more than 14,000 Iñupiat shareholders from Alaska’s North Slope.
What you will bring:
BA degree in Human resources, Marketing, PR or similar relevant field
Previous working experience as a Recruitment Marketing Specialist for 3+ years
5+ years of experience in Recruiting, Human Resources, Marketing and/or Advertising
Experience working for a Federal Government contractor supporting Defense, Civilian and Space markets is required
Talent sourcing experience is required
In-depth knowledge of recruitment marketing and an understanding of employer branding strategies and talent attraction
Experience with recruitment marketing, social media engagement, brand awareness and engagement, campaigning, etc.
Demonstrated knowledge of using staffing tools such as applicant tracking systems, job boards and social media. Strong internet mining experience
Understanding of recruitment processes
Hands on experience with recruitment marketing software – candidate relationship management (CRM) tools such as Symphony Talent SFX, Aveture; Adobe Suite, MS Office Suite is a must
Knowledge of employment laws
Outstanding organizational and time management skills
Must be self-driven and able to think big picture
Excellent communications and interpersonal skills
Ability to multitask and prioritize daily workload
Creative thinker and proactive problem solver with excellent writing skills
Must be able to travel at least once a quarter
Hybrid position, must live local in the Reston, VA area
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