The Global Packaging and Omnichannel Creative team is a group of passionate and inspired designers with the goal of creating outstanding packaging and creative assets for the best toys on earth! The Packaging Designer has the potential to work on a variety of licensed and internal IP properties. The Packaging Designer will research trends, ideate multiple concepts, and follow strategy guidelines from marketing and brand partners. You must be comfortable and proficient in not only presenting in p... more details
CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
The Team:
We are looking for a motivated, challenge seeking, innovative thinker to be a part of the Global Packaging Team across the wide variety of Mattel brands. We work with an equally passionate cross functional team that spans the globe with our international partners, making our design-led toy company one of the best in the industry.
The Opportunity:
The Global Packaging and Omnichannel Creative team is a group of passionate and inspired designers with the goal of creating outstanding packaging and creative assets for the best toys on earth! The Packaging Designer has the potential to work on a variety of licensed and internal IP properties. The Packaging Designer will research trends, ideate multiple concepts, and follow strategy guidelines from marketing and brand partners. You must be comfortable and proficient in not only presenting in person but in digital, 2D and 3D formats to all cross functional partners and senior leadership. The ideal candidate will possess proven packaging design experience showing ability to work on challenging and fun kid’s products, as well as excellent written and oral communication skills. Experience working with overseas partners is also preferred.
What Your Impact Will Be:
- The primary function of the Package Designer is to create brand statements through innovative package designs and digital assets
- Design and develop packaging from concept to production
- Create package concepts & brand statements that are relevant and trend forward
- Assist other packaging designers with projects and design communication as necessary
- Work with design manager to further develop designs and execute strategy
- Effectively communicate product strategy and features through package design/copy
- Partner with E-comm, Marketing and Brand teams to help create assets for an omnichannel approach to brand engagement
- Work with copywriters & engineers to create cohesive packaging/brand statements
- Partner with product design & marketing counterparts to ensure package delivers on strategy
- Art direct photo shoots (product and/or talent)
- Art direct in-house & outside resources such as illustrators, photo re-touchers, and Asia counterparts to develop elements of package and E-comm
- 3D render and/or physically comp packages for presentations (Adobe Dimension preferred)
- Communicate with Asia counterparts to ensure quality and integrity of package design is maintained through production, and onto shelf.
What We’re Looking For:
- 1- 5+ years design experience and a Degree in Design or Arts (and/or) Graphic Design Experience within packaging discipline
- Passion for design – creative thinker that strives for innovation
- In-depth knowledge of Photoshop & Illustrator and the entire Adobe Suite
- Basic 3D software knowledge (Adobe Dimension preferred)
- Ability to see the big picture while not losing focus of details
- Team player (ability to work with immediate team members and cross functional partners)
- Ability to accept and give creative direction
- Up to date on current trends: graphics, advertising, fashion, technology, entertainment, social, etc.
- Ability to prioritize and handle multiple projects with different delivery dates simultaneously, in order to meet tight deadlines
- Excellent communication and organizational skills
- Excellent presentation skills with the ability to articulate design and vision
- Passion and desire to work on legacy brands that remain relevant as well as licensed brands that break boundaries year after year
What It’s Like to Work Here:
We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
- We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
- We execute: We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
Who We Are:
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.
Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.
