The Associate Brand Manager, Marketing will play an integral role in shaping the future of sweetgreen by serving as a key stakeholder in brand strategy and execution. This position will support the Brand Marketing team in creating breakthrough brand communications campaigns including go-to-market product launch strategies, guest engagement promotions, and brand experiences and innovations. This role will also manage cross-functional relationships and own brand and business performance analysis w... more details
The Associate Brand Manager, Marketing will play an integral role in shaping the future of sweetgreen by serving as a key stakeholder in brand strategy and execution. This position will support the Brand Marketing team in creating breakthrough brand communications campaigns including go-to-market product launch strategies, guest engagement promotions, and brand experiences and innovations. This role will also manage cross-functional relationships and own brand and business performance analysis within the competitive landscape.
The Associate Brand Manager, Marketing will report into the Brand Marketing team. You’ll be joining a team that manages multiple high-stakes campaigns with a guest-obsessed, culturally driven mindset. Join us for the opportunity to make your mark on the future of food.
As the Associate Brand Manager, Marketing, you will:
- Support the Brand Marketing team in the strategy and execution of new product launches and go-to-market campaigns by contributing consumer, cultural, and business insights, managing cross-functional communications, and ensuring seamless project flow.
- Work closely with the Consumer Insights team to synthesize data covering key category/competitor trends and company performance, and develop actionable recommendations.
- Own annual marketing calendar management and reporting across the entire sweetgreen organization.
- Collaborate closely with the Culinary team on menu innovation and optimization initiatives designed to grow the brand and business.
- Foster high functioning working relationship with internal Creative team to optimize creative feedback process and bring breakthrough strategies and campaigns to life.
- Oversee promotional planning and activations, and budget management.
- Drive decision-making through a spirit of business ownership -- contributing a clear financial understanding of the business.
- Additional duties as assigned.
Desired traits:
- Experience in Brand or Product Marketing, Integrated Communications, Cultural Marketing, and managing complex initiatives
- Strong communication, attention to detail and organizational skills
- Exceptional interpersonal, communication, cross-collaboration, and team skills
- Ability to solve problems both independently and as part of a team
- Curious and positively resilient
- Experience in using consumer insights and data to drive decision-making
- Experience working with internal and external creative teams and agency partners
Desired experience:
- Bachelors Degree in Marketing or related field
- 2+ years of Brand-Building and Culturally-Driven Integrated Marketing Communications experience
What you'll get:
- Highly competitive pay + bonus plan
- Three different medical plans to suit your and your family's needs
- Dental and Vision insurance
- Flexible PTO plan
- 401k program
- Employee HSA and FSA
- Complimentary greens
- An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
- To live the sweetlife and celebrate your passion + purpose
- A collaborative team of people who live our core values and have your back
- A clear career path with opportunities for development, both personally and professionally
- Free sweetgreen swag
Come join the sweetlife!
About sweetgreen
sweetgreen is on a mission to build healthier communities by connecting people to real food. We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 3,500 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we’re committed to leaving people better than we found them. We’re in the business of feeding people, and we’re out to change what that means.
sweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.
sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.
Salary range for this role:
Starting salary range based on experience
$100,000—$115,000 USD
sweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.
California residents: Review our applicant privacy notice HERE.
sweetgreen participates in the federal government's E-Verify program to determine employment eligibility. To learn more about the E-Verify program, please click here.
