The Director of Business Development leads the agency to achieve growth expectations according to revenue, census and start of care budget goals. The Director of Business Development is key player in attaining metric goals. This position leads the execution of the Sales and Marketing plan to build relationships with referral sources within the communities we serve while leading the growth of the agency and supporting the growth of the organization, as a whole. Responsibilities Hires, directs, tr... more details
Summary The Director of Business Development leads the agency to achieve growth expectations according to revenue, census and start of care budget goals. The Director of Business Development is key player in attaining metric goals. This position leads the execution of the Sales and Marketing plan to build relationships with referral sources within the communities we serve while leading the growth of the agency and supporting the growth of the organization, as a whole. Responsibilities Hires, directs, trains and supervises the sales team at the agency level. Coaches employees to overcome objections and collaboratively work toward growth goals. Supervises and monitors growth and health of the sales team in their defined territories. Maintains a comprehensive working knowledge of community resources providing in-services and education to the sales team. Communicates with physicians, nurses and other healthcare professionals in regard to interested, prospective and/or current patients. Performs direct sales to key accounts. Establishes and maintains a positive working relationship with referral sources, patients, families, healthcare professionals, and the community at large to bring a greater understanding of the hospice philosophy and support to all patients that desire our care. Assists the Director of Admissions in overseeing the referral to admissions process to achieve growth goals. Manages conflict and complaint resolution when necessary. Develops an agency business plan establishing organization volume projections in the annual budget to drive financial performance. Understands key drivers of revenue, admissions and length of stay and designs strategic sales strategies to achieve agency growth goals. Utilizes basic sales process to uncover customer needs and barriers. Plans, directs, organizes and coordinates educational events, health fairs and community programs. Knowledge of and adherence to all policy and procedures. Maintains compliance by documenting accurately and timely within the organization’s electronic health record. Lives the Mission, strives to achieve the Vision and exemplifies the Core Values of the organization. Works toward exceeding chosen Pillar goals in the areas of Employee Satisfaction, Customer Satisfaction, Quality Service, Compliance, Growth and Financial Performance. Knowledge of and adherence to the employee Code of Conduct and Code of Ethics. Education and Experience Bachelor's degree in Marketing, Business Administration, or related field preferred. At least three years’ experience in healthcare sales preferred. Knowledge of hospice care, preferred. Company Overview ?LHC Group is committed to a culture of diversity, equity and inclusion and is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any legally other protected characteristic. VNA of Maryland a part of LHC Group family of providers – the preferred post-acute care partner for hospitals, physicians, and families nationwide. We deliver high-quality, cost-effective care that supports our patients when and where they need it. From our home health, hospice, and community-based services to inpatient care at our clinics and hospitals, our mission is to reach more patients and families with effective and efficient healthcare. More hospitals, physicians, and families choose LHC Group because we are united by a single shared purpose: It's all about helping people.
