Are you passionate about data and data-driven marketing? The Freddie Mac Single-Family Marketing team is seeking an energetic, motivated and endlessly curious individual, looking to build a career marketing analytics. The Marketing Data Analytics Associate will support marketing automation, analytics, and database management for the Single-Family divisions. The individual in this role collaborates with stakeholders in support of marketing and communications plans and campaigns, provides performa... more details
At Freddie Mac, you will do important work to build a better housing finance system and you’ll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation.
Position Overview:
Are you passionate about data and data-driven marketing? The Freddie Mac Single-Family Marketing team is seeking an energetic, motivated and endlessly curious individual, looking to build a career marketing analytics.
The Marketing Data Analytics Associate will support marketing automation, analytics, and database management for the Single-Family divisions. The individual in this role collaborates with stakeholders in support of marketing and communications plans and campaigns, provides performance analytics, provides best practices and recommendations, and assists with presentations.
Our Impact:
· Our team is responsible for managing Single-Family digital marketing channels, including the web, email, and social media.
· We provide operational support to the Single-Family Marketing and Communications department.
· We collaborate with internal stakeholders to assist in strategy, planning, and implementation of marketing campaigns for the different lines of business.
· We constantly strive to uplift the best practices, strategy, and advancement of our department’s collective marketing skill.
Your Impact:
· Support CRM data management by employing and maintaining data hygiene practices.
· Enable smarter business processes by using analytics to develop meaningful insights.
· Analyze data and generate reports from email, organic social, paid media and web to understand campaign performance and generate reporting back to internal stakeholders for individual campaigns and broader quarterly reviews.
· Support formalization of goal setting and success measurement process for campaigns and digital projects.
· Utilize and optimize marketing dashboards and data models.
· Present recommendations based on data analyses.
· Support data integrity, data accuracy, and testing processes.
· Partner with internal and vendor support teams to report and resolve data/campaign discrepancies.
Qualifications:
· 1-3 years of experience in data analytics, CRM or database management
· Bachelor’s degree or equivalent work experience
· Strong data and analytical acumen; experience in pattern recognition and able to synthesize data into key findings and make recommendations
· Keen ability to break down sophisticated data in to big picture themes
· Experience managing multiple ongoing projects
· Proven ability to meet deadlines and demonstrate excellent time management skills
· Highly organized, with ability to navigate competing priorities
· Advanced skills in Microsoft® Excel and PowerPoint
· Proficiency in Salesforce a plus
· Experience with Tableau a plus
Keys to Success in This Role:
· Highly communicative
· Relationship builder inside and outside of our immediate team
· Proactivity; able to take initiative in seeking out work
· Multi-tasking and prioritization
· Ability to quickly learn the nuances of the secondary mortgage market
Current Freddie Mac employees please apply through the internal career site.
Today, Freddie Mac makes home possible for one in four home borrowers and is one of the largest sources of financing for multifamily housing. Join our smart, creative and dedicated team and you’ll do important work for the housing finance system and make a difference in the lives of others.
We are an equal opportunity employer and value diversity and inclusion at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by applicable law. We will ensure that individuals with differing abilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Notice to External Search Firms: Freddie Mac partners with BountyJobs for contingency search business through outside firms. Resumes received outside the BountyJobs system will be considered unsolicited and Freddie Mac will not be obligated to pay a placement fee. If interested in learning more, please visit www.BountyJobs.com and register with our referral code: MAC.
Time-type:Full time
FLSA Status:Non-Exempt
Freddie Mac offers a comprehensive total rewards package to include competitive compensation and market-leading benefit programs. Information on these benefit programs is available on our Careers site.
This position has an annualized market-based salary range of $65,000 - $97,000 and is eligible to participate in the annual incentive program. The final salary offered will generally fall within this range and is dependent on various factors including but not limited to the responsibilities of the position, experience, skill set, internal pay equity and other relevant qualifications of the applicant.