Focus Features digital marketing is responsible for the digital promotion of both specialty and wide release theatrical films in the United States. The group creates, manages and optimizes campaigns that utilize all methods of digital marketing and advertising, covering mobile and desktop websites, digital advertising creative, applications, custom video content, online publicity and social media programs.
Our team is seeking a dynamic and innovative Digital Marketing Manager who is passionate about film, social media, and creative marketing strategies.
Reporting into the team’s Director, the individual in this position will?execute the creative and social strategy for upcoming campaigns.?Exceptional communication skills both one-on-one and across all levels of management are crucial. This position will work collaboratively in a fast-paced environment and manage multiple projects simultaneously in the face of shifting priorities and deadlines. Daily, the position requires someone who can take initiative with minimal direction, has the ability to seek out information from appropriate sources, and has exceptional follow-through.?
We are looking for candidates who are passionate about the digital landscape and who possess writing and creative flair.?Experience with creating eye-catching social media content, innovative features, games, websites, and display units is a must.?If you thrive in the digital world and are adept at bringing creative visions to life, we want to hear from you.
ESSENTIAL RESPONSIBILITIES
Collaborate with the team to develop breakthrough strategy, concepts and ideas for the promotion and marketing of Focus Features films in the digital space
Manage, monitor and execute day-to-day social media campaigns across all social platforms
Handle day-to-day communication with third-party vendors––from proposal development to seeing through the execution of social creative and digital spots. Provide timely feedback to creative partners to ensure that the process runs smoothly
Work alongside the Director of Social to ensure all creative is delivered in a timely manner based on the social content calendar
Work with platform partners and third-party vendors in the creation of digital creative executions, making sure they are on schedule and within budget
Assist in identifying and facilitating digital partnerships for custom collaborations
Keep up to date with current social trends and influencers to help inform relevant and platform specific social creative
Execute digital ad creative, site takeovers, and custom media-related initiatives
With insight from the team VP and Director, provide creative direction and ensure paid social assets are delivered on time, to specifications for each individual title
Assist with managing time-sensitive trailer and content debuts
Work cross-functionally with Creative, Publicity, Distribution, In-Theater, International and other departments with the delivery and/ or creation of custom creative assets
Have a willingness to travel, as required, providing on-site coverage and support for premieres, junkets, and digital influencer events
BASIC QUALIFICATIONS
At least 4 years of experience in the entertainment industry, specifically in digital marketing and/or social media
Working knowledge of Microsoft-based software: Outlook, Word, Excel, and Powerpoint
Proficiency in Photoshop
ELIGIBILITY REQUIREMENTS
DESIRED CHARACTERISTICS
Collaborative team player with strong work ethic, positive mindset, and willingness to learn
Excellent written and communication skills?at all levels
Strong project management skills, detail-oriented, ability to prioritize and meet tight deadlines
Able to work well under pressure and remain calm and collected in stressful situations
Adaptability to fast-paced environments and shifting strategies
Additional Requirements:
Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week
This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.
Salary Range: $80,000-$100,000; bonus eligible, not long-term incentive eligible.
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