Job Abstract

$61,100 - $70,250 per year. Compensation will be based on education, experience, skills relevant to the role and internal equity.

A.   POSITION PURPOSE

The Assistant Director will report to the Associate Vice Provost for SCU Online. This position is responsible for recruiting at the top level of the funnel for SCU Online. 

The Assistant Director of Graduate Recruiting for Online Programs works to identify leads and recruit prospective applicants to grow enrollment for the online graduate programs.  This individual will also be managing day-to-day admissions processing and communications to support applicants and admitted students while maintaining a high level of customer service.  

A typical work day consists of nurturing leads (via emails, phone calls, text messages, information sessions, and/or one-on-one advising sessions) as well as communicating with applicants throughout the entire admissions cycle regarding application completeness and status.

B. ESSENTIAL DUTIES AND RESPONSIBILITIES

• Recruitment (50%)

• Enrollment Management (20%)

• Marketing Analysis (10%)

• Customer Service (10 %)

• Technology (5%)

• Other Duties as Assigned (5%)

SPECIFIC DUTIES AND RESPONSIBILITIES

Outreach and Recruitment Efforts:

• Proactively develops and assesses recruitment tactics by evaluating maximum effectiveness and efficiencies

• Serve as the primary contact for prospective students and applicants by creating a positive applicant experience and guiding them through the admissions process

• Establish prospect pools to ensure targets for quality and quantity are met or exceeded

• Increase SCU Online’s visibility through outreach programs, graduate school fairs, training seminars and presentations for recruitment of students from targeted communities

• Track and monitor student movement through the online application process and guide them to meet specific deadlines

• Collaborate with other admissions departments on campus to streamline and understand processes.

• Execute the day-to-day recruitment activities including but not limited to outreach and recruitment, prospect and lead generation

• Represents SCU Online at events on and off campus for prospective students, virtual events, undergraduate institutions, agency and district partners

• Maintain current and thorough knowledge of the university and the various online degree programs

• Be knowledgeable and answer questions regarding graduate online programs, degree requirements and application process.

Enrollment Management

• Develop a deep understanding of our recruiting funnel for all online programs

• Utilize data to drive growth in the prospect pool with an eye towards increasing the pool of qualified applicants

• Assist Director of Admissions and Recruitment in analyzing and interpreting data for the online programs to support the overall enrollment activities

• Oversee effective recruiting events for online graduate programs and work in tandem with the various colleges and schools

Marketing (as it pertains to recruitment)

• Maintain and implement ongoing marketing campaigns in Slate

• Identify new opportunities and platforms to increase visibility and promote our online programs

• Engage current students and alumni to assist with promotion of programs and solicit volunteers to assist with recruitment opportunities (e.g., social media and online events)

Technology

• Utilizes a variety of admissions/application systems: SLATE, Workday, Zoom, Google platform, and other CRM/admissions tools.

Other Duties as Assigned

C.   PROVIDES WORK DIRECTION TO:

• 1-2 student employees.

D.   RECEIVES WORK DIRECTION FROM:

• Associate Vice Provost - Online Graduate Programs

E.   QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The items below are representative of the knowledge, skills, abilities, education, and experience required or preferred.

This position requires the ability to effectively establish and maintain cooperative working relationships within a diverse multicultural environment.

1.   Education and Experience

• Bachelor’s Degree Required, Master’s degree preferred.

• Minimum 3-5 years of relevant work experience preferred, preferably in higher education administration.

• Experience in university admissions, preferably graduate level admissions, or sales

2.   Knowledge

• Expertise in admissions and/or graduate school recruiting preferred

• Knowledge of graduate programs in various disciplines

• Understanding of higher education marketing

• Working knowledge of enrollment CRM, student information systems and other technology solutions in student marketing and recruitment.

• Comfortability with online technology platforms.

• Understanding and support of the Jesuit tradition of education and a commitment to the fundamental values of service to others, community and diversity.

3.   Skills

• Oral and written communication skills including experience in speaking to groups of various sizes and of varying cultures

• Organizational skills including time management, multitasking and project completion

• Commitment to customer service, both internal and external to the department

• Innovation and creativity in thinking and problem solving.

4.   Abilities

• Exceptional administrative skills.

• Ability to manage complex processes and procedures with attention to detail and accuracy.

• Demonstrated ability to independently carry out tasks of varying complexity

• Ability to exercise sound and appropriate judgment in a challenging work environment

• Demonstrated ability to cultivate collaborative interpersonal relationships with internal and external constituencies.

• Ability to maintain a high level of confidentiality.

• Must be flexible and able to adapt to changing situations as well as ability to operate as an integral part of the SCU Online team.

F.   PHYSICAL DEMANDS

The physical demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job. In accordance with the Americans with Disabilities Act, as amended, the California Fair Employment & Housing Act, and all other applicable laws, SCU provides reasonable accommodations for qualified persons with disabilities.  A qualified individual is a person who meets skill, experience, education, or other requirements of the position, and who can perform the essential functions of the position with or without reasonable accommodation.

• Considerable time is spent at a desk using a computer terminal.

• May be required to travel to other buildings on the campus.

• May be required to attend conference and training sessions within Bay Area or in- or out-of-state locations.

• Some evening and weekend work will be required

• May be required to travel to outside clients, customers, vendors or suppliers.

G. WORK ENVIRONMENT 

The work environment characteristics described below are representative of those an employee encounters while performing the essential functions of this job.

• Typical office environment.

• Mostly an indoor office environment with windows.

• Office with frequent interruptions

• SCU Online has a hybrid work schedule with flexible remote work scheduling.

?Equal Opportunity/Notice of Nondiscrimination

Santa Clara University is an equal opportunity/equal access/affirmative action employer fully committed to achieving a diverse workforce and complies with all Federal and California State laws, regulations, and executive orders regarding non-discrimination and affirmative action. Applications from members of historically underrepresented groups are especially encouraged. For a complete copy of Santa Clara University’s equal opportunity and nondiscrimination policies, see https://www.scu.edu/title-ix/policies-reports/

The health and safety of the University community is a top priority. The University strongly recommends that all employees are fully vaccinated for COVID-19 as the vaccination and boosters are safe, effective tools that significantly minimize the chances of serious illness and hospitalization. Please contact Human Resources if you have any questions.

Santa Clara University is registered to do business in the following states: California, Nevada, Oregon, Washington, Arizona, and Illinois. Employees approved to telecommute are required to perform their work within one of these states.

Title IX of the Education Amendments of 1972

Santa Clara University does not discriminate in its employment practices or in its educational programs or activities on the basis of sex/gender, and prohibits retaliation against any person opposing discrimination or participating in any discrimination investigation or complaint process internally or externally. Information about Title IX can be found at www.scu.edu/title-ix. Information about Section 504 and the ADA Coordinator can be found at https://www.scu.edu/oae/, (408) 554-4109, oae@scu.edu. Inquiries can also be made to the Assistant Secretary of Education within the Office for Civil Rights (OCR).   

Clery Notice of Availability

Santa Clara University annually collects information about campus crimes and other reportable incidents in accordance with the federal Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. To view the Santa Clara University report, please go to the Campus Safety Services  website . To request a paper copy please call Campus Safety at (408) 554-4441. The report includes the type of crime, venue, and number of occurrences.

Americans with Disabilities Act

Santa Clara University affirms its commitment to employ qualified individuals with disabilities within the workplace and to comply with the Americans with Disability Act. All applicants desiring an accommodation should contact the Department of Human Resources, and 408-554-5750 and request to speak to Indu Ahluwalia by phone at 408-554-5750 or by email at iahluwalia@scu.edu.