Responsible for leading the discovery, development and evaluation of new product ideas, enhancing existing products or strategic product extensions, and translating research discoveries into usable and marketable products. Leads, plans and tracks all phases of the product life cycle, from inception to introduction into the marketplace. Appraises and influences new product ideas to determine their potential to address customer needs and to achieve goals in revenue growth and market share. Determi... more details
Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
Responsible for leading the discovery, development and evaluation of new product ideas, enhancing existing products or strategic product extensions, and translating research discoveries into usable and marketable products. Leads, plans and tracks all phases of the product life cycle, from inception to introduction into the marketplace. Appraises and influences new product ideas to determine their potential to address customer needs and to achieve goals in revenue growth and market share. Determines product specifications and coordinates with various functions, including Engineering, Manufacturing, Marketing and Sales, to ensure successful product development and implementation. Under consultative direction, provides leadership and direction to large/complex teams in the same business function. Implements strategy; leads and translates approaches to highly complex issues. Uses quantitative/financial information to assess, manage, improve, and report business performance. Provides leadership and direction for multiple functional areas. Manages professionals at manager, supervisor and professional levels. Ensures appropriate resources to achieve financial and business objectives. Influences, shapes, and integrates strategy for functional area(s).
Job Description
Core Responsibilities
Opportunity Assessment:
Define KPIs – Define Key Performance Indicators, Revenue Generating Metrics and business impact priority level on the product roadmap.
Definition & Discovery:
Market Needs – Collect and review consumer feedback, market insights, competitive benchmarks, and Division requirements. Act as the voice of the Division in the requirements setting process.
Market Opportunities – Identify market opportunities to be explored.
Business Case – Develop business case and financial modeling to ensure product viability.
Requirements, Common Goals:
Customer Pain Points – Identify customer pain points based on market and customer data to establish priority of focus.
Business Requirements – Identify “business requirements" which reflect minimal lovable product proof points. Has a voice not a vote on design, features, priorities of the experience including backlog management.
Customer Sentiment Reporting – Establishes "voice of the customer" data needs and align on data sources and ownership. Ensure single source for data and transparency.
Architect/Prototype:
Prototype Feedback – Provide feedback to Platform & Experience Product Managers on prototypes based on product market fit.
Design/Lovable Products:
Confirm Design – Once designed by Platform & Experience Product Managers, reconfirm the design is projected to deliver against the defined objectives.
Develop and QA:
Finalize Content – Facilitate content deal with partners.
Testing Customer Journey – Facilitate testing of the inclusive interaction points across the entire customer journey.
Business and Marketing Onboarding – Facilitate business and marketing onboarding of partners.
Product Launch:
Execute GTM Strategy – Execute GTM strategy, develop marketing plan to communicate value to market, facilitate the design, development and implementation of sales training.
Market Trials– Facilitate market trials. Consumer Readiness – Coordinating with sales channels, facilitate release management to retail and care partners.
Optimization and Support:
Validate Targeted Market Engagement – Identify product/features that are not meeting the common goals and partner with Platform and Experience Product Managers to develop and implement improvement plans.
Continuous Validation of Engagement – Regularly confirm consumer engagement.
Inquiry Management – Accountable for information requests related to the product from internal and external stakeholders.
Consistent exercise of independent judgment and discretion in matters of significance.
Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
Other duties and responsibilities as assigned
Minimum Requirements
- Previous experience working on video and/or streaming products across web, mobile and various connected devices is highly desirable.
- Analytical and creative thinker with experience managing digital products and strong financial acumen to develop financial models, project impacts of new product features and strategic decisions, and assess results.
- Experience with data analytics and reporting.
- Strong communication skills to paint the bigger picture for all our partners and stakeholders across the company, evangelizing the importance of new opportunities, and driving initiatives from inception, through development, go-to-market readiness, and deployment.
- Demonstrated ability to drive results in a highly matrixed organization with the passion and energy to advocate for change.
Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff be enthusiastic learners, users and advocates of our game–changing technology, products and services, especially our digital tools and experiences.
Win as a team make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Respect and promote inclusion & diversity.
Do what's right for each other, our customers, investors and our communities.
Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Bachelor's Degree (Required)
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relative Work Experience
10 Years +
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
