Job Abstract

The Digital Strategy team at Aramark is hiring a Digital Marketing Specialist to support and oversee marketing campaigns and content across platforms including web, email and SMS. We are looking for a results-driven marketing specialist which requires someone to have experience leading major enterprise projects as well as expertise in digital marketing development and execution. The person in this role should be comfortable in organizing multiple workstreams while keeping a keen eye towards the final product and effective customer experience and ROI.

• Coordinate development of new marketing campaigns and digital content working with the Corporate Marketing team
• Assist with email campaigns which will include calendar, content creation, production, and execution
• Conduct analysis to determine the effectiveness of marketing campaigns and website performance - report key findings to stakeholders
• Coordinate content collection and review from various marketing leads
• Support website updates by leveraging the content management system (Adobe Experience Manager)
• Assist with Aramark’s loyalty program development and growth including definition, design and execution.
• Assist in the set up of promotions including set up, creative development and QA.
• Set up A/B promotional tests to prove out revenue incrementality around frequency, dayparts and other key KPIs
• Lead teams thru promotion planning, client check-ins and ensure deliverables and timelines are being met.

• Bachelor's Degree
• Solid understanding of digital marketing
• Excellent communicator and creative thinker with strong attention to detail and personal ownership over projects
• Strong computer skills in Microsoft Office, including Word, Excel and PowerPoint
• Strong organizational and project management skills
• Demonstrated personal record of success and effective performance
• Must have excellent interpersonal skills and follow-up skills
• Comfortable with learning new technologies and systems
• Experience in website management systems, Google Analytics, and/or image editing software a plus

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.