Job Abstract

SUMMARY: Fun, dynamic role in a fast-paced setting, heavily focused on supporting Duchess Convenience Stores - a family-owned chain of 120 convenience stores in business for more than 60 years.

Digital Marketing - Social Media, Website

• Plan social campaigns to support promotions and brand awareness.

• Work with team to obtain and develop Creative resources.

• Schedule and implement campaigns.

• Develop brand messaging and strategy on social platforms including Facebook, Instagram, TikTok.

• Videography and photography work in-house and with external creative partners. • Develop and edit site pages to optimize web traffic.

• Utilize search engine optimization and analytics to improve web experiences. • Schedule and implement loyalty and other promotional changes as needed. • Update Manager with trends, analytics, and other relevant information.

Customer Service and Support

• Customer-facing representation of Duchess brand.

• Field and address customer service requests including

o Internal HelpDesk

o Website contact form

o Email and phone

o Answer, record and resolve customer service issues.

• Represent the Marketing Team in internal logistics and emails.

• Point person for inner-office needs.

Manage and Audit Supplies and Signage

• Manage content and organization of Team Google Drive.

• Archive documents, photos and files.

• Develop files for events, signage needs, and other annual changes.

• Manage team assets.

EDUCATION AND EXPERIENCE

College Graduate with previous experience in a marketing role.

• Intermediate to advanced experience with MAC software.

• Excellent verbal, written communication and interpersonal skills.

• Working knowledge of: HTML, Adobe Creative Suite, Analytics, Web technology, SEO, media relations, project management.

• Advanced knowledge and use of MS Office Suite and Outlook; familiar with Google Drive, Docs and Sheets.

• Strong attention to detail.

• Well organized and self-motivated; ability to work effectively under deadline.

• Exceptional verbal and written communication skills.