Job Abstract

Kishigo, a division of Bunzl, is seeking a Digital Marketing Specialist for our office in Fountain Valley. The Digital Marketing Specialist will be responsible for developing and managing content distribution to online channels, including social media networks, website and blog, emails, and online community outlets that are optimized for SEM. This role will be counted on to monitor and increase online traffic for the purpose of lead generation, SEO, as well as product and brand awareness for Kishigo. The position will shape ideas based on user and business insight, resulting in business content strategies.

Hybrid schedule once trained

At Bunzl, we know that our employees are our number one asset. We seek to recruit and retain the right people who are passionate about our business and we provide opportunities for our employees so that they may progress within our company based on their talents, experiences, and their aptitude.

Responsibilities:

• Develop highly-engaging, relevant content to educate customers about our brand, products, promotions and services for all digital channels including social media, email blasts, website, blog and public relations.
• Assure content adheres to brand guidelines and has continuous tone and voice, for an exceptional user experience.
• Ensure that all content is findable, easy to understand, and shareable for our users.
• Monitor web, social, and online community analytics to understand trends and improve engagement with target audience.
• Identify successful content and map out new ways to repurpose. Identify low-performing content and optimize for better performance.
• Build and manage the editorial/content calendar.
• Acquire new leads by converting digital traffic through calls-to-action, landing pages, and by working with others to optimize the user experience.
• Develop effective lead generation email marketing campaigns, monitor and track results.
• Collaborate with internal teams for content and call-to-action messages.
• Grow and maintain email contact lists.
• Innovate on subject line and content through A/B testing to drive engagement.
• Develop and maintain presence and support in online industry-related forum/groups.
• Monitor online reputation, including social mentions and interactions on company social profiles, groups and overall online community.
• Research and monitor competitors/customers through all digital platforms.

Requirements:

• Bachelor’s degree in Marketing, New Media, Internet Marketing or Communications
• 2+ years of experience with online community building and social media marketing
• 2+ years of experience with email marketing
• 2+ years of experience in Salesforce Marketing Automation/CRM
• Experience on all key social media channels, including Facebook, X/Twitter, Instagram, LinkedIn, blogs and other platforms as required
• Proficient with social media management tools; experience with Sprout Social platform a plus
• Excellent grasp of the English language and grammar rules
• Effective writing style that is fresh, consistent and customer friendly
• Strong editing and proofreading skills
• Experience with photo resizing
• Creative approach to content development
• Familiarity with SEO/SEM and Google Analytics
• Self-motivated, creative and resourceful
• Excellent interpersonal and communication skills and ability to work as part of a team
• Experience with B2B marketing is a plus
• Experience working in Adobe Creative Suite

Kishigo California salary range: $70K - $85K based on experience, education, and geographic location.

So, what are you waiting for? A new career awaits you with endless opportunities.

Bunzl is a global leader in the Cleaning & Hygiene, Food Processing, Grocery, Health Care, Non-Food Retail, and Safety industries. We have grown both organically and through acquisitions to sales in excess of $10 billion. Bunzl North America is headquartered in St. Louis, Missouri. Bunzl North America owns and operates more than 100 warehouses and serves all 50 states, Puerto Rico, Canada and parts of the Caribbean and Mexico. With more than 5,000 employees and 400,000 plus supplies, Bunzl is regarded as a leading supplier in North America.

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Bunzl Distribution offers competitive salaries, a comfortable work environment, and a full range of benefits including a 401k with a company match.

Bunzl Distribution has a tradition of commitment to equal employment opportunity. It is the established policy to attract and retain the best qualified people without regard to race, color, religion, national origin, sex/gender (including pregnancy), sexual orientation, age, disability or veteran status as provided by law.