Job Abstract

Job Description

The Washington Post is seeking an experienced Sales Planner to join the Client Success team. As a Sales Planner, you will own pre-sale account strategy and recommendations for products and placement across The Washington Post print and digital landscape. Sales Planners will capture client goals and KPIs and translate them into cutting-edge, stand out media executions that will drive overall success for the client. A successful Sales Planner can manage several client directives and analyze industry trends to better align The Post’s content and audience with brand messaging.

Motivations:

• You are an expert at determining brand challenges and creating differentiated solutions that set The Post apart from competitors.

• You prioritize making client connections and becoming a trusted advisor during the pre-sale process.

• You stay on top of industry trends and apply learnings broadly.

• You have exceptional time management and organizational skills.

• You can communicate and present to clients and senior leadership comfortably and professionally.

• You thrive when given opportunities to work on multiple projects and deliver results.

• You demonstrate flexibility with changes in client direction or goals.

Responsibilities:

• Foster and maintain client relationships during the pre-sale/RFP process to successfully capture campaign objectives and KPIs

• Participate in strategy & pricing negotiation meetings with clients and internal partners

• Prepare and revise strategic, robust media plans that align with key campaign objectives and KPIs (includes understanding media math, inventory issues, product specs, and media mix)

• Manage ad inventory reservation process across digital OMS

• Own moving opportunity and proposal through pre-sale pipeline in CRM tool

• Act as the point of contact for internal teams and collaborate to resolve client inquiries from initial outreach, through contract execution.

• Clearly articulate proper timeframes and deadlines during the pre-sale process

• Partner with product and monetization team to solidify sponsorship/event packaging elements

• Regularly collaborate and strategize with:

• Sales team with meeting participation, knowledge shares and training opportunities that enhance and improve the group at large.

• Pricing/Yield teams for accurate and efficient packaging elements and detail

• Marketing team for positioning and recommendations

• Own individual proposal tracker for weekly review with internal teams to stay on top of deadlines and proper hand off.

Qualifications:

• Minimum 2+ years of relevant digital planning experience (degree in related field is a plus but not required)

• Exceptional interpersonal and written communication skills

• Proficient in media math

• Ability to work independently across teams

• Ability to prioritize, multi-task and meet deadlines

• A proactive, customer-first, solutions-oriented and professional attitude

• Experience with systems, platforms, and vendors such as: JIRA, Operative, Salesforce, Insertion Order Systems (MediaOcean, Prisma, etc.)

• Be a Creative strategist - understand the business implications of decisions

• Advanced skill level of Microsoft Excel and Microsoft Office

Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:

• Competitive medical, dental and vision coverage

• Company-paid pension and 401(k) match

• Three weeks of vacation and up to three weeks of paid sick leave

• Nine paid holidays and two personal days

• 20 weeks paid parental leave for any new parent

• Robust mental health resources

• Backup care and caregiver concierge services

• Gender affirming services

• Pet insurance

• Free Post digital subscription

• Leadership and career development programs

Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.

The Washington Post includes salary ranges for certain positions to comply with local pay transparency laws. The salary range for this position is:

The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.

The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed. 

The innovation doesn’t end in the Newsroom – dozens of teams power The Washington Post.  We are now hiring the next innovator – how will you Impact Tomorrow?

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