Job Abstract

Burson is seeking a confident and dynamic Analyst/Senior Analyst to join our growing Intelligence & Technology team in the United States. The ideal candidate will have 2 – 4 years of experience and will be familiar with and have a desire to build deeper data and analytical skills that support PR and communications objectives and activities.

This position requires the ability to juggle multiple projects and priorities, clearly communicate findings from research and data analysis, and an eagerness to learn new tools and skills.

This role will report to the EVP of Intelligence & Technology, U.S.

What You Will Be Doing:

• Executing research plans to provide data-driven solutions for a variety of client needs
• Overseeing day-to-day data management with a focus on campaign measurement, benchmarking, and media monitoring
• Providing data-driven key insights and recommendations to inform PR and communications activities
• Manipulating and analyzing data sets from a variety of data sources including media, social media and third-party tools
• Developing strong trusted advisor relationships with internal and external clients across a variety of sectors
• Providing research inputs and data analysis, ensuring that work aligns to methodologies and project timelines
• Participating in the development of weekly, monthly, and quarterly reporting
• Reporting and presenting findings that include unique insights and recommendations

Qualifications:

• 1+ years of experience working in strategic communications, a specialized focus on research and data analytics preferred
• Analytic report writing skills, including analyzing measurement data to produce actionable insights and recommendations and a keen eye for detail
• Strong media literacy – consuming, evaluating, and summarizing coverage
• High proficiency in the Microsoft Office Suite with an emphasis on Excel, Power BI and PowerPoint; ability to produce reports in PowerPoint that visualize data and communicate data results
• Familiarity with query writing, Boolean logic, and data analysis or survey tools a plus (ie Brandwatch, Cision, Google Analytics, Global Web Index (GWI), Meltwater, Netbase Quid, Talkwalker, Trendkite, etc)
• Energetic, curious self-starter eager to learn new tools and skills, jump in on multiple projects, pursue potential leads, and find creative solutions
• Detail-oriented with the ability to prioritize and multi-task in a fast-paced environment
• Equally comfortable working as a team or independently
• Collaborative approach to teamwork with strong written and verbal communication, organizational, and interpersonal skills
• Desire for a career in strategic communications or data + analytics

What We Offer You:

• Join a growing team within a large agency
• Competitive benefits package, including healthy vacation allotment, 401(k) matching, medical/dental/vision support, fitness reimbursement, your birthday off, professional development opportunities and more
• Flexible work modes (in-office, hybrid, or work from home)
• Strong leadership with a focus on entrepreneurial thinking, training and mentoring to help you grow, expand your skills and become your professional best
• Time for learning and development to expand or build new skills

The base salary for this position at the time of this posting may range from $45,000 to $90,000. Individual compensation varies based on job-related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package, click here for more details - https://mybenefits.wpp.com/.

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.

As an Equal Opportunity Employer, Burson does not discriminate against applicants or employees because of their race, creed, color, age, religion, sex, disability, sexual orientation, gender, gender identity or expression, marital status, military status, national origin, or ancestry.

For more information, visit?www.bursonglobal.com.

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