Leading the development and maintenance of all CL resources. Additionally, the SPM will maintain CL account systems and plan including mapping and prioritization (Veeva, G - Pro). They will orchestrate key HIV events ensuring engagement across the organization and alignment within our commercial strategic priorities. As a part of the HIV Franchise Marketing team, the SPM will provide support across the portfolio of products from HIV Treatment to HIV Prevention medications, as well as above and a... more details
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At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.
Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.
We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.
Job Description
Gilead's mission is to discover, develop, and deliver therapies that will improve the lives of patients with life-threatening illnesses worldwide. The Senior Product Manager, HIV Community Liaison Marketing will report to the Senior Director of Community Liaison Marketing and will be responsible for leading the development and maintenance of all CL resources. Additionally, the SPM will maintain CL account systems and plan including mapping and prioritization (Veeva, GPro). They will orchestrate key HIV events ensuring engagement across the organization and alignment within our commercial strategic priorities. As a part of the HIV Franchise Marketing team, the SPM will provide support across the portfolio of products from HIV Treatment to HIV Prevention medications, as well as above and across brands. The successful candidate is a dynamic, experienced individual with a proven ability to develop and pull through key initiatives in portfolio marketing.
Knowledge and Skills:
Support the development and implementation of the HIV Community Liaison marketing strategy and all Community Liaison's deployed resources and programs inclusive of above brand and brand level assets for CL team utilization.
Drive execution of core tactics through the management and partnership with external agencies, internal cross-functional partners, brand marketing and CL team. Regularly measures the success of initiatives.
Develop and lead key elements of the CL promotional strategy aligned to the franchise and brand campaigns.
Gain approval for marketing materials through internal review process including management reviews and Med-Legal-Reg. Secure final production.
Work across internal and external partners to ensure timely availability of Marketing materials across Gilead systems, both digital and print. Bring resourcefulness to navigate & overcome barriers.
Work cross-functionally with CLs, CL Leadership, Legal, Regulatory, Medical and other key internal stakeholders.
Provide tactical and strategic input on key planning teams such as: conventions, national meetings, and field training.
Analyze market and brand growth opportunities and provide logical recommendations; lead any required action planning.
Compile and analyze multiple data sources to support the team in developing insights and measuring the performance of different programs and tactics, as directed by senior team members.
Monitor, analyze, and report industry trends, competitive practices; and learnings from our internal market research team to inform recommendations.
Manage the professional marketing budget and project timelines.
Basic Qualifications:
Preferred Qualifications:
3 years of marketing experience
Track record of success in pharmaceutical/biotech marketing
Previous experience as a Community Liaison or in Sales
MBA, MPH, MSW or other advanced business degree
Experience with core promotion of marketing strategy, sales and regulatory policies and practices
Ability to conceive, develop and implement multi-dimensional marketing and business plans
Proven ability in the execution of multiple initiatives within the marketing mix which require tactful cross-functional execution
Demonstrated understanding of pharmaceutical regulatory requirements and impact on development of marketing materials
Ability to successfully work with external agencies, including advertising, public relations and medical education vendors to develop programs and materials
Strong verbal, written, and interpersonal communications skills and ability to efficiently and productively communicate to a variety of groups and audiences
Must possess an aptitude for creative thinking and problem-solving
Must be able to adapt and thrive within a fast-paced and dynamic environment
Proven ability to work well as part of a team
Therapeutic area-specific experience (HIV Treatment and/or HIV Prevention)
Demonstrated ability to manage budgets, with an understanding of expense budget planning and tracking
This position may require up to 25% domestic travel
People Leader Accountabilities
•Create Inclusion - knowing the business value of diverse teams, modelling inclusion and embedding the value of diversity in the way they manage their teams.
•Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
•Empower Teams - connect the team to the organization by aligning goals, purpose, organizational objectives and holding to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.
The salary range for this position is: $165,580.00 - $214,280.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans*.
For additional benefits information, visit:
https://www.gilead.com/careers/compensation-benefits-and-wellbeing
* Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.
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For Current Gilead Employees and Contractors:
Please log onto your Internal Career Site to apply for this job.