Sinclair Digital Group is looking for an experienced Digital Account Manager with expertise in the operations and marketing of auto dealerships to help lead our automotive account management team as a team supervisor. The person in this position will become an integral part of our company-wide sales initiative focused on the tier 3 auto business. We are looking for a strategic communicator with a proven record of using data and category knowledge to maintain and grow client relationships in this... more details
Sinclair Digital Group is looking for an experienced Digital Account Manager with expertise in the operations and marketing of auto dealerships to help lead our automotive account management team as a team supervisor. The person in this position will become an integral part of our company-wide sales initiative focused on the tier 3 auto business. We are looking for a strategic communicator with a proven record of using data and category knowledge to maintain and grow client relationships in this highly competitive vertical. The winning candidate will quickly gain expertise into internal systems, processes, and business review tools. With intimate involvement in all post sale servicing efforts, they will proactively monitor existing campaigns/partnerships, be a leader in resolving and managing campaign and client relationship issues and communicate with appropriate stakeholders to ensure strong retention of existing business. The ability to create and maintain solid business partnerships will be keys to success. If you’re an industry leader, we’re interested in talking to you.
Job Duties:
- Serve as the lead for the onboarding of all new account managed accounts.
- Collaborate with the Director of Account Management on which clients are best suited for Account Management
- Will manage large VIP accounts
- Help determine the appropriate account manager assignments based on bandwidth, skillset, and personality match
- Provide feedback to the Director of Account Management on annual performance reviews for all account managers
- Continually review, identify gaps and challenges, and work to improve our overall processes
- Go over accounts monthly to identify upcoming contract expirations and proactively work with stations on renewals
- Work with account managers and junior account managers on identifying campaigns in jeopardy of under delivery and/or delayed starts to ensure they reach contracted impressions/allocated budget spend. Escalate as needed
- Conduct formal 1:1 weekly meetings with the account managers to receive account updates, discuss performance, and provide guidance as needed
- Make sure all account managers are responsive to vendor requests and communications and addressing them quickly
- Look for areas of account growth through the addition of products/tactics and/or budget increases while staying in line with client strategy
Qualifications:
- Bachelor’s Degree
- 2-3 years of experience in senior-level client relationships
- 3-5 years of experience in digital media marketing products, including expertise in platforms such as Google Ads, Facebook Ads Manager, and OTT
- Demonstrated experience in maintaining robust client relationships
- Highly process-oriented, organized, and adept at multitasking
- Exceptional written and oral communication skills
- Adept at creative and entrepreneurial thinking
- Proven track record of being solutions-oriented
- Familiarity with the auto dealership landscape and key business drivers a plus
- Proficiency in Jira program management a plus
Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!
About Us
Make your mark in Media with Sinclair Broadcast Group, a diversified media company dedicated to connecting people with content everywhere! We have consistently led the broadcast industry since our inception, and now Sinclair owns the largest regional sports network business and one of the largest television broadcast portfolios in the country. In addition, we have affiliations with all of the major broadcast networks, own Tennis Channel, and several multicast networks including TBD and Comet. Our content is distributed over-the-air, on multi-video providers, and through our industry-leading digital media platforms. We're at the forefront of NextGen technology, enabling innovative new ways to engage with broadcast content like never before. We also recently launched a free TV streaming service called STIRR. Our success is the direct result of our extraordinary employees and management team who believe in our vision and are dedicated to ensuring a great future for our employees. We are advancing the world of Media and want YOU to join our winning team!
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.
