A talented Principal Marketing Associate to join the Card Partnerships Marketing team. The Principal Marketing Associate will be responsible for managing the development and execution of marketing strategies for the Card Partnerships business. The successful candidate is customer-centric with an understanding of multi-channel best practices in developing, managing, and executing multiple customer communications across several customer segments. RESPONSIBILITIES:Supports B 2 C marketing efforts f... more details
Overview
Center 1 (19052), United States of America, McLean, Virginia
Principal Marketing Associate, Card Marketing - Hybrid
Capital One is seeking a talented Principal Marketing Associate to join the Card Partnerships Marketing team.
The Principal Marketing Associate will be responsible for managing the development and execution of marketing strategies for the Card Partnerships business. The successful candidate is customer-centric with an understanding of multi-channel best practices in developing, managing, and executing multiple customer communications across several customer segments.
RESPONSIBILITIES:
Supports B2C marketing efforts for strategic growth of our credit card partnerships while collaborating with multiple cross-functional teams including creative agency, operations, Legal and client/partner.
Leverages customer insights and partner needs when developing marketing initiative plans and recommendations.
Leads marketing creative strategy, development and execution for multiple marketing initiatives in both digital and print. Includes developing creative brief based on project intent and customer insights, providing feedback to agency throughout development, routing for feedback and ensuring all required updates are made.
Manages creative execution with all required cross-functional teams as well as oversight of deliverables, including marketing project plans, timelines and results gathering. Identifies any potential issues and opportunities and appropriately escalates. Develops detailed documentation for team reference.
Ensures all brand standards and Legal/Compliance requirements are met in marketing collateral.
Basic Qualifications:
Bachelors’ degree or Military Experience
At least 3 years of experience in marketing, project management or agency environment.
At least 1 year of experience working with creative agency teams to develop creative strategies
At least 1 year of experience building marketing strategies
At least 1 year of project management experience
At least 1 year of experience assessing marketing performance results and optimization implications based on key performance indicators (KPI’s)
Preferred Qualifications:
How our hybrid model works
This role ishybridmeaning associates typically spend about half their time (2-3 days per week)in-person at one of our offices listed on this job posting.MondayandFridaysare enterprise- widevirtual work days.Tuesday, Wednesday and Thursdayare in-person days for associates to spend time together working in our beautifully-designed team areas.
At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at theCapital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
This role is expected to accept applications for a minimum of 5 business days.
No agencies please. Capital One is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other basis prohibited under applicable federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.
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