Provide thought leadership, impacting/contributing to client’s way of doing business withtheir key retailer on an ongoing basis - Be the subject matter expert for Pet channel, specifically Pure Play retailers - Act as a change agent/impact player from both an internal and external perspective –contributing to both client and agency performance - Expand assigned business through identification of growth opportunities within retailerset - Build strong relationships with both client and retailers w... more details
Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines – Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy – that together form a United Commerce Ecosystem that provides all the expertise clients need to navigate the commerce marketing landscape. Our 800+ Martians across North America, Europe, Australia, New Zealand and Asia exist to drive growth for our people, our clients, and our communities all across the globe.
We are seeking a Retail Commerce Lead to create impact and help support one of our agency’s clients in navigating the dynamic, fast-changing retail landscape and implementing their shopper marketing and ecommerce vision across their core customers including Chewy, Amazon Walmart and Pet Specialty retailers. Candidates must reside in a commutable distance to one of Mars United Commerce’s hub locations: Detroit, Chicago, Cincinnati, New York, Denver, Minneapolis, Bentonville, Dallas, Seattle or Nashville.
This person is a driver of Connected Commerce across retail teams for specific client, linking all the levers needed to deliver most efficient and effective business results. They make connections across retail teams, lead customer leadership asks/initiatives, drive strategic thought leadership and elevate any staffing/scoping needs to EVP of Customer Development and Business Lead.
The Retail Commerce Lead is the point of contact for Client Leadership and cross functional leads to be the general steward of the business and to collaborate with on business needs that are retail specific, but not retailer specific. They are the leader of approach and development of overarching business QBRs, overarching learnings from commerce plans and levers, annual planning and setting of overarching business objectives and KPIs. (Retailer specific requests to be owned by Commerce Planning Director
over retailer.)
PRIMARY RESPONSIBILITIES:
? Provide thought leadership, impacting/contributing to client’s way of doing business with
their key retailer on an ongoing basis
? Be the subject matter expert for Pet channel, specifically Pure Play retailers
? Act as a change agent/impact player from both an internal and external perspective –
contributing to both client and agency performance
? Expand assigned business through identification of growth opportunities within retailer
set
? Build strong relationships with both client and retailers while working closely with
cross-functional teams including consumer marketing, trade development, operations,
merchandising, and category managers, directors, and buyers
? Identify opportunities on key ecommerce retailers and marketplace and share these
learnings on an ongoing basis with internal cross-functional teams (i.e.,Retail Media,
Client Leadership)
? Identify and track emerging digital shelf trends and requirements and regularly develop
and share educational content for clients and internal agency teams
? Advise clients and internal cross-functional team with BIC digital content strategies and
best practices on key ecommerce platforms like Chewy.com, Walmart.com, and other
leading online retailers and marketplaces
? Be the subject matter expert for ecommerce content and retailer requirements and
continuously assess the definition of best-in-class content for client-specific categories
across ecommerce platforms
? Ability to work with cross-functional teams to ensure there is an end-to-end
understanding of processes, strategy, and the role of ecommerce content
? Partner with the internal creative team to ensure content strategies are developed
according to project briefs and meet retailer requirements
? Coordinate and continuously optimize ecommerce content workflows, technology, and
partnerships to ensure content for new products, content refreshes, and enhanced
content is competitive and delivered on time to clients
? Partner with the VP, Ecommerce, and client teams to develop timelines aligned to
content launch plans and implement efficient methodologies to speed the time to market
while also delivering market-leading quality
SKILLSETS REQUIRED:
? Bachelor’s degree in advertising, marketing, business, or related field
? Minimum of 8 years of ecommerce experience at a retailer, CPG, or marketing or
advertising agency
? Pet Channel experience, specifically Chewy.com
? Must have experience with managing digital shelf content on Amazon.com, Chewy.com,
and Walmart.com
? Strategic thinking in development of shopper marketing programs, ecommerce space
and management of the day to day
? Possess an entrepreneurial spirit and be a self-starter with a deep sense of
accountability, creativity, resourcefulness, and a desire to collaborate and step in for the
good of the team and the agency
? A wealth of industry knowledge including current trends, consumer packaged goods and
retailer information, and business philosophies
? Motivational leadership, inspiring the team to deliver top performance every day against
assigned business
? Dynamic personality and leadership skills, able to effectively engage and influence a
variety of audiences
? Collaborative approach to teamwork and problem-solving
? Sound decision-making skills based in agency, client, and industry knowledge
? Passion for business and dissatisfaction with the status quo – always thinking of ways to
improve and grow
? Strong listening skills and attention to detail
? Superior verbal, written, presentation, and interpersonal skills
Mars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and
promote persons in all job classifications without regard to race, ancestry, creed, color, sexual
orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or
family status, or any other status or condition protected by applicable state and/or federal laws,
except where a bonafide occupational qualification applies.
Mars United Commerce has developed a wide variety of inclusive benefit plans and policies that
address and promote the needs of all employees and their family members, including
comprehensive group health plans, a parental leave program that includes paid maternity and
paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and
confidential employee assistance program, ongoing wellness support initiatives, trusted financial
health advice and guidance, promotion of education through tuition support and assistance, and
a flexible and supportive work environment and culture.
