Advance the Intuit Brand:Develop Intuit's design expression to position the brand as the leading tech platform that finds people more money. Evolve and scale Intuit's brand identity into a spirited, dynamic and ownable visual system that helps bring Intuit's personality to life across channels, harmonized with its cornerstone brands (Mailchimp, Quickbooks, TurboTax, Credit Karma)Craft world-class brand expression for: Go-to-market campaigns; social and content; corporate responsibility efforts w... more details
Responsibilities
Advance the Intuit Brand:
Develop Intuit’s design expression to position the brand as the leading tech platform that finds people more money.
Evolve and scale Intuit’s brand identity into a spirited, dynamic and ownable visual system that helps bring Intuit’s personality to life across channels, harmonized with its cornerstone brands (Mailchimp, Quickbooks, TurboTax, Credit Karma)
Craft world-class brand expression for: Go-to-market campaigns; social and content; corporate responsibility efforts with a focus on financial literacy for future generations; business transformation & storytelling; workplace design across our global locations; employer brand.
Streamline usage of agencies by scaling centralized design support
Help oversee E2E sponsorship activations, specifically the new Intuit Dome
Grow the Intuit Design Team and Culture:
Build an inspired, high-performing Design team with world-class talent across graphic design, UX, brand experience, transformation and communications.
Evolve org structure to drive accountability, velocity and excellence through best-in-class creative practices and cross-functional collaboration
Create more connective tissue between strategy and execution across the Intuit brand and the cornerstone brands
Position the Design team as strategic conceptual partners to their Campaign creative counterparts and other functional groups
Fuel Intuit Brand Go-To-Market Activities with Design:
Contribute to breakthrough marketing expressions to achieve bold outcomes across brand reputation (trust), awareness, familiarity and understanding
Partner closely with Campaigns leads to give the Intuit brand more meaning and depth through award-winning creative work that demonstrates the power of our products and captures the spirit of how we power prosperity for customers and communities
Use Creativity to drive Intuit’s own Transformation:
Accelerate Intuit's Transformation flagship experiences to drive a high-performing culture and set a clear vision through transformative hybrid experiences. Audiences include: Employees (State of the Company, Intuit Leadership Conference, Global Engineering Days), Top Tech Talent (AfroTech, Grace Hopper), Customers/Partners (Intuit Connect) and Investors (Investor Day, Innovation Days).
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