The Commercial Analyst, Generosity Experimentation will play a pivotal role in establishing an experimentation function within the Sportsbook Commercial team. This role will help to roll out a best-in-class experimentation practice, delivering on needs for data structure, implementation of statistical techniques for measurement and standardization of processes across teams. The Analyst will partner with retention marketing stakeholders and will be responsible for designing and analyzing experime... more details
ABOUT FANDUEL
FanDuel Group (“FanDuel") is an innovative sports-tech entertainment company that is changing the way consumers engage with their favorite sports, teams, and leagues. The premier gaming destination in the United States, FanDuel consists of a portfolio of leading brands across gaming, sports betting, daily fantasy sports, advance-deposit wagering, and TV/media.
FanDuel has a presence across all 50 states with approximately 17 million customers and 28 retail locations. FanDuel is based in New York with offices in New Jersey , Georgia, California, Oregon, Canada and Scotland.
Its networks FanDuel TV and FanDuel+ are broadly distributed on linear cable television and through its relationships with leading direct-to-consumer over-the-top platforms.
FanDuel Group is a subsidiary of Flutter Entertainment plc, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
THE ROSTER
At FanDuel, we give fans a new and innovative way to interact with their favorite games, sports and teams. We’re dedicated to building a winning team and we pride ourselves on being able to make every moment mean more, especially when it comes to your career. So, what does “winning” look like at FanDuel? It’s recognition for your hard-earned results, a culture that brings out your best work—and a roster full of talented coworkers. Make no mistake, we are here to win, but we believe in winning right. That means we’ll never compromise when it comes to looking out for our teammates. From creatives professionals to cutting edge technology innovators, FanDuel offers a wide range of career opportunities, best in class benefits, and the tools to explore and grow into your best selves. At FanDuel, our principle of “We Are One Team” runs through all our offices across the globe, and you can expect to be a part of an exciting company with many opportunities to grow and be successful.
THE POSITION
Our roster has an opening with your name on it
The Commercial Analyst, Generosity Experimentation will play a pivotal role in establishing an experimentation function within the Sportsbook Commercial team. This role will help to roll out a best-in-class experimentation practice, delivering on needs for data structure, implementation of statistical techniques for measurement and standardization of processes across teams. The Analyst will partner with retention marketing stakeholders and will be responsible for designing and analyzing experiments that help to answer key questions and drive promotional strategy. In addition, the Analyst will have the opportunity to be involved in key strategic initiatives that support FanDuel’s overall growth.
THE GAME PLAN
Everyone on our team has a part to play
- Help build a cross-functional experimentation program, from strategy formation through to day-to-day implementation.
- Increase team’s understanding of key commercial success metrics as they relate to retention. Use that knowledge to design hypotheses in partnership with stakeholders.
- Work alongside stakeholders to ensure tests are designed to answer critical questions that inform retention strategy, testing things such as generosity mechanics, audience segmentation models and customer journeys.
- Partner with Retention Analytics team to prioritize experiments informed by data driven insights, driving optimization of promotion strategy.
- Perform analysis of experiment outcomes using appropriate statistical approach and provide insights and recommendations for next steps.
THE STATS
What we're looking for in our next teammate
- 2+ years experience in an analytical role such as marketing/business analytics
- Bachelor’s degree in quantitative field (Math, Statistics, Economics) is preferred. Master’s degree a plus.
- Familiarity with A/B testing, including exposure to relevant statistics topics such as hypothesis testing.
- Experience with SQL required. Experience with statistical programming tools such as Python, R or SAS preferred.
- Strong problem-solving skills, with ability to work through ambiguity and deliver solutions to business problems.
- Collaborates: is a team player - works with various teams across the organization to understand their needs and get things done.
- Commercial acumen: understanding of P&L, business principles and commercial levers
- Presents clearly and with impact to a wide range of stakeholders and keeps stakeholders updated with relevant and timely information
- A “can-do” attitude and the type of person who constantly looks for solutions and better ways of operating
PLAYER BENEFITS
We treat our team right
From our many opportunities for professional development to our generous insurance and paid leave policies, we’re committed to making sure our employees get as much out of FanDuel as we ask them to give. Competitive compensation is just the beginning. As part of our team, you can expect:
- An exciting and fun environment committed to driving real growth
- Opportunities to build really cool products that fans love
- Mentorship and professional development resources to help you refine your game
- Be well, save well and live well - with FanDuel Total Rewards your benefits are one highlight reel after another
FanDuel is an equal opportunities employer and we believe, as one of our principal states, “We Are One Team!” We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, Veteran status, or another other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included. We want our team to include diverse individuals because diversity of thought, diversity of perspectives, and diversity of experiences leads to better performance. Having a diverse and inclusive workforce is a core value that we believe makes FanDuel stronger and more competitive as One Team!
The applicable salary range for this position is $74,000 - $92,000, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.
#LI-Hybrid
